The Payroll Engine for Every Production
XR combines Hollywood-tested payroll expertise with an accounting platform built to power productions of every size.
Hollywood Grade, Production Ready
Purpose-built entertainment accounting platform that delivers real-time clarity, control, and confidence from greenlight to wrap.
Centralized payroll system that simplifies operations and plugs into your existing accounting stack.
AI-powered document ingestion, calculations, and reporting cuts manual work and reduces accounting errors.
Single view across multiple projects to easily spot trends, analyze benchmarks, and deliver more value.
Compliance Handled, Risk Reduced
Backed by decades of experience, XR delivers accurate, reliable payroll with compliance built-in.
Verifies contracts, scale rates, and benefits with expert in-house support ready to help.
Built-in support for Union and Guild agreements, with automatic compliance checks to resolve issues quickly.
Accurate agreement setup and validated rate calculations, every time.
Residuals Made Fast, and Easy
Trusted residuals support for today’s top talent and titles across leading studios and streamers.
Rapid processing closes the accounting books sooner and pays talent faster.
Track approvals and payments live, with tools to forecast residuals costs before production even begin.
Dashboard offers direct access to cast lists and insights that gives finance teams real-time control.
From Indie Darlings to Award-Show Winners
Whether it’s a box office smash or a live fan favorite, XR powers the payments, accounting, and residuals behind the scenes.
The World's Biggest Brands Trust XR
Major Global Retailer
A major retailer brought its ad production in-house but quickly hit the wall on talent payments and legal compliance. XR stepped in with its end-to-end ad ops platform for paying talent, managing rights, and supporting production, taking the risk and complexity off the table so the brand could scale without disruption.
Global Financial Services Brand
A massive financial services brand was struggling to manage all its ad creative across global teams, with too many vendors and disconnected systems. XR brought ad assets, rights, and production into one place, making it much easier to scale its campaigns worldwide, reuse existing assets, and better manage creative costs.
Global Beverage Brand
A global beverage brand lacked a central place to manage its creative assets and rights across markets, which slowed campaign launches and added risk. XR brought everything together in a single ad ops platform, speeding up approvals and launches, reducing compliance headaches, and keeping the brand in control worldwide.
Tech Powerhouse
When a Silicon Valley tech leader needed to replace an aging ad asset system fast, XR stepped in with its ad ops platform that unified assets and workflows, helping the brand’s marketers move faster, run campaigns with confidence, and save hundreds of thousands of dollars each year.
Electronics Retailer
This famous retailer’s in-house studio was running high volumes of campaigns, but ad operations were split across vendors and systems, slowing things down and adding risk. XR brought everything into one ad ops platform, streamlining workflows, ensuring SAG-compliant talent payments, and cutting launch times by 50% and costs by 25%.
“Before XR, Rights Management was a manual, fragmented process, spread across teams and markets. It created unnecessary risk, slowed us down, and limited our ability to reuse content globally. With XR, we’ve gained full visibility and control helping Haleon reduce risk, improve efficiency, and unlock significant value from our existing creative assets.”
- Purbasha Mishra
Global Business Process Lead
Global Brewing Company
Managing 70+ beverage brands across global markets, this brewer struggled with fragmented systems and complex production workflows. XR became its single source of truth, unifying all ad assets, rights, payroll, and ad delivery, saving the brand more than $8 million while helping teams launch campaigns faster even through COVID and industry strikes.
Frequently Asked Questions
Here are some of the most common questions we get about our XR Pay for Entertainment Platform.
Yes, we can, and we do it all the time. XR Pay has deep union expertise and manages all the requirements behind the scenes, so your production stays compliant and on schedule.
Yes, we do. XR Pay gives production accountants the tools and visibility they need, making it easier to track costs and stay organized.
It is simple. XR Pay sets everything up, guides you through each step, and helps you bring your crew into the system. Teams are fully configured and ready to go within a few days.
Who We Roll With
