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The Biggest Brands Trust XR on Game Day

XR has translated years of Super Bowl expertise into a proven process designed to perform when nothing can be left to chance.

January 14, 2026

XR State of Pay Report

XR State of Pay: Celebrity Pay Surges in U.S. Advertising

January 12, 2026

shots Magazine's Big Night Out

At XR's shots Out of the Box event in London, advertising's sharpest minds from across Europe gathered to tackle the big questions

December 4, 2025

Beyond The Degree: Three Things I Learned When Starting My Career Journey

The Current State of CTV in North America

Summer Travel Trends: What Marketers Should Know

A Look at Consumer Attitudes in Australia and New Zealand

Cannes 2023 Panel: AI, Data & Measurement — Enabling Large-Scale Personalization

Cannes 2023 Panel: Women’s Rise To Power in Advertising, Media, and Marketing

Cannes 2023 Conversation: Terence Kawaja and Louisa Wong

Trends in Global Media Consumption

Marketers Around the World Navigate Pride Month

Helping Brands Make Better Business Decisions to Drive ROI and Achieve Diversity, Accessibility, and Sustainability Goals

Gender & Age Diversity in Global Ad Creative,’ an AI-driven Report from Extreme Reach

Consumer Preference for Sustainable Products is Growing: Marketers Make Note

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