Insights
Reports


2025 Global Ad Accessibility Report
2025 Global Ad Accessibility Report
How Accessible Advertising Can Maximize Creative Investments and Drive Growth
6/18/2025


5 idées reçues sur la publicité accessible
5 idées reçues sur la publicité accessible
Optimisez l’impact de vos campagnes grâce à l’accessibilité publicitaire.
5/13/2025


Creative Operations is Costing More Than You Think
Creative Operations is Costing More Than You Think
Optimize Your Creative Investments in Challenging Economic Times
4/21/2025


Australia & New Zealand Accessibility Snapshot Report
Australia & New Zealand Accessibility Snapshot Report
Get exclusive insights into the state of advertising accessibility in Australia & New Zealand with our latest Snapshot Report
4/7/2025


Super Bowl Ads Decoded
Super Bowl Ads Decoded
Explore the Creative Intelligence Behind the Biggest Brand Moments 2023-2025
2/10/2025


5 Misconceptions About Accessible Advertising
5 Misconceptions About Accessible Advertising
Unveiling the myths that hold brands back from unlocking the power of inclusivity.
2/3/2025
Videos
Case Studies


Asset Utilization & Production ROI
Asset Utilization & Production ROI
Discover how a global CPG brand uncovered $7.2M in production waste and maximized creative ROI with XR’s AI-powered intelligence.


How a Global Brewer Saved $8M by Centralizing Advertising Operations
How a Global Brewer Saved $8M by Centralizing Advertising Operations
With 75 beverage brands across 12 markets, this global brewing and beverage leader faced challenges managing hundreds of advertising productions through a patchwork of DAMs and disconnected systems.


One Source of Truth, Total Control
One Source of Truth, Total Control
How a Financial Brand Unified Creative Ops to Save $750K+ Annually


Powering Production at Scale—Without the Payroll Headaches
Powering Production at Scale—Without the Payroll Headaches
How a global retailer transformed talent payments and rights management with XR


Unifying Creative Delivery to Unlock Scale and Speed
Unifying Creative Delivery to Unlock Scale and Speed
A media agency's journey to seamless TV & digital video activation