Production Payroll & Management for Marketing & Entertainment

XR Pay is a creative production payroll solution that empowers brands, agencies, publishers and studios to streamline production payments, compliance and financial management with a centralized technology platform. Whether you are a brand, an agency or a studio executive, XR Pay offers tailored solutions that optimize creative operations.

From Film and TV to commercial productions, our technology and expertise makes payroll management simple for marketing and entertainment industries.

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Agencies and Brands

Integrated Commercial Payroll. Total Control.

Achieve seamless payroll management for commercial talent, crew and vendors. XR Pay enables creative control, automates reporting and ensures compliance with union requirements and brand standards. Integrated directly into creative operations, XR Pay eliminates manual errors, reduces risk and strengthens brand control—so teams can focus on creativity, not complexity.

Centralized payroll processing for talent & crew

Automated session reports, contracts and completion reports

Digital onboarding, templated reporting and automated alerts

Pre-production estimation of session fees and talent residuals

Compliance-focused rights management

AI-Powered creative analytics & insights

Production Companies and Studios

Seamless Entertainment Payroll & Production Accounting

XR Pay delivers specialized payroll solutions for film and TV productions, combining advanced production accounting software with seamless onboarding, payroll processing and compliance management.

With deep expertise designed to handle the complexities of union and non-union labor, tax regulations, and benefits, XR Pay ensures accurate, timely payments and financial transparency. This streamlined approach allows productions to focus on creativity while maintaining operational efficiency.

Optimized entertainment production payroll software for any sized project

Comprehensive financial reporting & analysis

Dedicated labor relations support

Insurance, tax knowledge and production incentives

Compliance assurance & budget optimization

Seamless integration across productions

Unlock the Power of XR for Your Business

Explore the Platform

Creative Control

Creative Control

Take command of every asset with centralized workflows, rights management and brand governance at scale.

Creative Distribution

Creative Distribution

Deliver flawless creative to every screen, format and destination—faster and with full compliance.



Creative Intelligence

Creative Intelligence

Unlock the data behind your content to drive smarter decisions, stronger performance and ROI.

XR Platform

Platform

One platform. Total control. Connect every part of the creative lifecycle in a single, AI-powered solution.