INSIGHTS
New

Make Creative Intelligence Your New Superpower.

Discover how Creative Intelligence transforms advertising by integrating data, optimizing assets, ensuring compliance, and enhancing accessibility.

Read nowRead now
Blurred red double-decker bus speeding past modern glass buildings in a city.
INSIGHTS
New

XR and AD-ID are proud to collaborate to make persistent creative IDs a reality!

Discover how XR’s Ad Creative ID Framework (ACIF) standardizes creative IDs, solving industry challenges in campaign lifecycle management.

Read nowRead now
Abstract network of connected points and lines with glowing nodes on a dark background.​⬤
INSIGHTS
New

Connecting the Dots to Boost In-House Agency ROI

Explore the rise of the in-house agency in 2024, their challenges, and opportunities. Discover AI insights, outsourcing, and strategies to boost ROI through creative storytelling.

Read nowRead now
Two videographers filming a person in a studio with professional lighting and camera equipment.

Trends & Insights

Abstract network of connected points and lines with glowing nodes on a dark background.​⬤
Abstract network of connected points and lines with glowing nodes on a dark background.​⬤

XR and AD-ID are proud to collaborate to make persistent creative IDs a reality!

XR and AD-ID are proud to collaborate to make persistent creative IDs a reality!

Discover how XR’s Ad Creative ID Framework (ACIF) standardizes creative IDs, solving industry challenges in campaign lifecycle management.
7/11/2024
Blurred red double-decker bus speeding past modern glass buildings in a city.
Blurred red double-decker bus speeding past modern glass buildings in a city.

Make Creative Intelligence Your New Superpower.

Make Creative Intelligence Your New Superpower.

Discover how Creative Intelligence transforms advertising by integrating data, optimizing assets, ensuring compliance, and enhancing accessibility.
7/11/2024
Two videographers filming a person in a studio with professional lighting and camera equipment.
Two videographers filming a person in a studio with professional lighting and camera equipment.

Connecting the Dots to Boost In-House Agency ROI

Connecting the Dots to Boost In-House Agency ROI

Explore the rise of the in-house agency in 2024, their challenges, and opportunities. Discover AI insights, outsourcing, and strategies to boost ROI through creative storytelling.
5/23/2024

2024 Global Advertising Accessibility Index & Trends Report

2024 Global Advertising Accessibility Index & Trends Report

Explore XR’s 2024 global advertising accessibility report. Discover trends, top countries, and strategies for inclusive ads. Download now to drive change!
5/16/2024
5/13/2024
Person in a blue dress walking on a red carpet
Person in a blue dress walking on a red carpet

And the winner is?

And the winner is?

Explore five years of Oscars ads, highlighting progress in gender equality but a decline in diversity. Learn about gender expression, skin tone, and inclusive strategies.
3/14/2024