What We Do
Solutions
Industry
Platform
Maximize Creative Impact
Drive growth, attract audiences and achieve relevance, resonance and results with creative intelligence
Engage Audiences Everywhere
Reach audiences on any screen, in any market by leveraging the breadth and depth of XR’s global distribution network
Gain Creative Clarity and Control
Centralize content assets, media distribution and rights information for greater creative control
Simple, Accurate Payroll
Distribute accurate production payments for everyone with ease–from talent to crew and vendors
Account for Every Production Cost
Orchestrate on-budget productions with the financial clarity and expert guidance you need to achieve your creative goals
Advertisers
Media Agencies
Creative Agencies
Production Studios
Broadcaster & Publishers
CREATE
DISTRIBUTE
OPTIMIZE
Asset Management
Centralize local and global assets and rights information into a single library to control, organize and share content more effectively, maximizing creative value
XR Distribution Network
Engage audiences across any screen, any market with XR’s global distribution network–spanning linear TV, streaming, digital, print, audio, plus more
Creative Intelligence
Capitalize on insights with an AI-driven platform that interconnects billions of data elements throughout the creative lifecycle, unlocking intelligence
Professional & Creative Services
Orchestrate successful productions and achieve creative goals with proven professional and creative services supporting from concept to execution and analysis
Payments & Residuals
Onboard with ease and distribute accurate payments to talent, crew and vendors–while ensuring compliance for entertainment and advertising productions
Production Accounting
Balance creativity and finance with modern production accounting to effectively track costs, manage budgets and streamline workflows, optimizing financial operations
Solutions
Maximize Creative Impact
Drive growth, attract audiences and achieve relevance, resonance and results with creative intelligence
Engage Audiences Everywhere
Reach audiences on any screen, in any market by leveraging the breadth and depth of XR’s global distribution network
Gain Creative Clarity and Control
Centralize content assets, media distribution and rights information for greater creative control
Simple, Accurate Payroll
Distribute accurate production payments for everyone with ease–from talent to crew and vendors
Account for Every Production Cost
Orchestrate on-budget productions with the financial clarity and expert guidance you need to achieve your creative goals
Industry
Advertisers
Media Agencies
Creative Agencies
Production Studios
Broadcaster & Publishers
Platform
CREATE
DISTRIBUTE
OPTIMIZE
Asset Management
Centralize local and global assets and rights information into a single library to control, organize and share content more effectively, maximizing creative value
XR Distribution Network
Engage audiences across any screen, any market with XR’s global distribution network–spanning linear TV, streaming, digital, print, audio, plus more
Creative Intelligence
Capitalize on insights with an AI-driven platform that interconnects billions of data elements throughout the creative lifecycle, unlocking intelligence
Professional & Creative Services
Orchestrate successful productions and achieve creative goals with proven professional and creative services supporting from concept to execution and analysis
Payments & Residuals
Onboard with ease and distribute accurate payments to talent, crew and vendors–while ensuring compliance for entertainment and advertising productions
Production Accounting
Balance creativity and finance with modern production accounting to effectively track costs, manage budgets and streamline workflows, optimizing financial operations
Insights
About Us
CONTACT
SUPPORT
SIGN IN
Press Releases
First Representation Index Report Unveils the Global Landscape of Inclusive Advertising
12/4/2024
Jo Kinsella, Global President of XR Extreme Reach Appointed to Ad Council Board of Directors
11/15/2024
XR Extreme Reach and The Female Quotient Unveil RX: The New Industry Metric for Representation in Advertising and Creative Content
10/7/2024
XR Announces Strategic Leadership Changes to Accelerate Growth
8/12/2024
XR Extreme Reach and Roku Partner to Drive TV Streaming Ads Performance
8/5/2024
XR and AD-ID Enable Ad Creative ID Framework to Achieve Cross-Platform Advertising Nirvana for the Entire TV Ecosystem
6/11/2024
XR Extreme Reach Recognized by Oklahoma Film Commission as a Qualified State Vendor – Helping Entertainment Companies Capture Valuable Production Incentives
6/3/2024
XR Accessibility Report – Shows Only 17% of Global Advertisements Utilize Any Kind of Accessibility Features
5/1/2024
XR Extreme Reach Announces an Addition to Its Leadership Team Brian Radin Joins as President of SpotlightXR
5/1/2024
XR Extreme Reach CEO Appointed to Ad Council Board of Directors
5/1/2024
XR Extreme Reach Announces Addition of Kevin Arrix as Chief Growth Officer
4/15/2024
XR Extreme Reach Launches Diversity Analysis Report On Super Bowl XVIII Ads
2/12/2024
Extreme Reach Unveils New Brand Identity and Welcomes Jo Kinsella As Group President at CES
1/9/2024
Extreme Reach Receives Investment from Ares Management
6/14/2023
Louisa Wong Named CEO of Extreme Reach
5/12/2023
Super Bowl Ads Skew More Black, Asian, and Female Than Ads Overall: Study
2/22/2023
Extreme Reach Study Finds Increase in Percent of White People Seen and Male Voices Heard in Video Ad Creative in 2022
12/13/2022
Extreme Reach Study Finds Global Video Ad Creative Is Dominated by Male Actors and Voices
5/4/2023
CTV Maintains Lead For Most Impressions Served in Q2, According to Extreme Reach Report
8/10/2022
VlogBox Teams Up with Extreme Reach to Directly Work with New Advertisers
6/13/2022
TheViewPoint is Now Certified by Extreme Reach Video Ad Server
2/8/2022
Screenforce Finland Selects Adstream to Operate and Advance Spotgate Delivery System
1/20/2022
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