Embracing the Impact Era: 2025 Ad Trends to Watch
Greater Inclusivity. Better Results.
Five Ways to Make Entertainment Payroll More Efficient
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Insights
Reports
Creative Operations is Costing More Than You Think
Creative Operations is Costing More Than You Think
Optimize Your Creative Investments in Challenging Economic Times
4/21/2025
Australia & New Zealand Accessibility Snapshot Report
Australia & New Zealand Accessibility Snapshot Report
Get exclusive insights into the state of advertising accessibility in Australia & New Zealand with our latest Snapshot Report
4/7/2025
Super Bowl Ads Decoded
Super Bowl Ads Decoded
Explore the Creative Intelligence Behind the Biggest Brand Moments 2023-2025
2/10/2025
5 Misconceptions About Accessible Advertising
5 Misconceptions About Accessible Advertising
Unveiling the myths that hold brands back from unlocking the power of inclusivity.
2/3/2025
Accessibility in Advertising: UK Snapshot Report
Accessibility in Advertising: UK Snapshot Report
Get exclusive insights into the state of advertising accessibility in the UK with our latest UK Snapshot Report.
2/3/2025
How Inclusive is Advertising Today?
How Inclusive is Advertising Today?
Discover the state of inclusivity with the 2024 Global Advertising Representation Report
12/4/2024
Videos
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Case Studies
Asset Utilization & Production ROI
Asset Utilization & Production ROI
Discover how a global CPG brand uncovered $7.2M in production waste and maximized creative ROI with XR’s AI-powered intelligence.
Creative Control Creates Huge Savings
Creative Control Creates Huge Savings
Global brewing brand saves millions in creative operations efficiencies
One Source of Truth, Total Control
One Source of Truth, Total Control
How a Financial Brand Unified Creative Ops to Save $750K+ Annually
Powering Production at Scale—Without the Payroll Headaches
Powering Production at Scale—Without the Payroll Headaches
How a global retailer transformed talent payments and rights management with XR
Unifying Creative Delivery to Unlock Scale and Speed
Unifying Creative Delivery to Unlock Scale and Speed
A media agency's journey to seamless TV & digital video activation