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5 Must-Haves for Talent Payments in Uncertain Times

With union rules, usage rights, and fast-moving timelines, the right payment platform helps you stay compliant, reduce exposure, and keep productions on track.

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INSIGHTS
New

Embracing the Impact Era: 2025 Ad Trends to Watch

The trends to watch in 2025 are driven by advancements in AI, evolving audience behaviors, and an increasing focus on efficiency and consolidation to maximize business impact.

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Greater Inclusivity. Better Results.

Meet RX: A New Industry Metric for Representation in Advertising and Creative Content

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Insights

RX Video Thumbnail
RX Video Thumbnail

Watch Video: Meet RX

Watch Video: Meet RX

The world’s first real-time, AI-driven global metric for measuring representation
Three smiling women with diverse skin tones and hair styles, accompanied by a digital overlay displaying an RX Score by XR
Three smiling women with diverse skin tones and hair styles, accompanied by a digital overlay displaying an RX Score by XR

Greater Inclusivity. Better Results.

Greater Inclusivity. Better Results.

Meet RX: A New Industry Metric for Representation in Advertising and Creative Content
10/7/2024
A data visualization of the US with red and blue dots representing the states
A data visualization of the US with red and blue dots representing the states

Explore the Power of Creative Intelligence with the Political Creative Pulse

Explore the Power of Creative Intelligence with the Political Creative Pulse

The First-of-its-Kind Creative Analysis of the 2024 Political Campaign Trail
8/28/2024
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Close-up of a professional video camera on a film set with blurred background.

Creative Intelligence: Olympic Ads Reveal Trends in Inclusive Content

Creative Intelligence: Olympic Ads Reveal Trends in Inclusive Content

Explore XR’s Olympic ads analysis, revealing trends in inclusive content with our AI-powered creative intelligence platform. Dive into the data now.
8/14/2024
Close-up of a professional video camera on a film set with blurred background.
Close-up of a professional video camera on a film set with blurred background.

Five Ways to Make Entertainment Payroll More Efficient

Five Ways to Make Entertainment Payroll More Efficient

Discover five ways to achieve efficient entertainment payroll. Streamline your processes, reduce errors, and stay compliant with XR Extreme Reach.
8/27/2024
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View of US Capital at night

Navigating the 2024 Political Ad Campaign Trail

Navigating the 2024 Political Ad Campaign Trail

Unleash the Power of Omnichannel Campaigns for Presidential and Down Ballot Races
7/4/2024

Reports

Spiral
Spiral

Accessibility in Advertising: UK Snapshot Report

Accessibility in Advertising: UK Snapshot Report

Get exclusive insights into the state of advertising accessibility in the UK with our latest UK Snapshot Report.
2/3/2025
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Report on screens

How Inclusive is Advertising Today?

How Inclusive is Advertising Today?

Discover the state of inclusivity with the 2024 Global Advertising Representation Report
12/4/2024

2024 Global Advertising Accessibility Index & Trends Report

2024 Global Advertising Accessibility Index & Trends Report

Explore XR’s 2024 global advertising accessibility report. Discover trends, top countries, and strategies for inclusive ads.
5/16/2024

Videos

Case Studies