James Levy, SVP of Global Customer Success at XR, shares how leading brands are turning Global Rights Management into a strategic advantage.

See how XR can help you win at Cannes by closing the gap between creative and ROI

As Cannes approaches, one thing is clear: the next wave of creative excellence goes beyond the idea--its powered by intelligence.

XR is redefining the creative ecosystem—giving brands total control over global campaigns, content and investments. Meet XR in Cannes 2025.

When automation is embedded in every step of the payroll workflow, it doesn’t just save time—it protects the production.

Whether your production is scaling up—or tightening budgets—now is the time to lock in the systems that keep things moving.

Get exclusive insights into the state of advertising accessibility in the UK with our latest UK Snapshot Report.

Discover the state of inclusivity with the 2024 Global Advertising Representation Report

Explore XR’s 2024 global advertising accessibility report. Discover trends, top countries, and strategies for inclusive ads.

Discover how a global CPG brand uncovered $7.2M in production waste and maximized creative ROI with XR’s AI-powered intelligence.

With 75 beverage brands across 12 markets, this global brewing and beverage leader faced challenges managing hundreds of advertising productions through a patchwork of DAMs and disconnected systems.

Streamlining creative operations across 100+ beverage brands

How a Financial Brand Unified Creative Ops to Save $750K+ Annually

How a global retailer transformed talent payments and rights management with XR

A media agency's journey to seamless TV & digital video activation